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Celebrate Ontario

Description

The application deadline for the Celebrate Ontario 2016 program has passed. Details on the Celebrate Ontario 2017 program will be posted at a later date.

The Celebrate Ontario Blockbuster program is open. Applications are accepted on an ongoing basis, and must be submitted a minimum of four months prior to an event for Event Hosting applications and a minimum of two months prior to a bid deadline for Event Bid applications.

The Celebrate Ontario program comprises two categories:

Celebrate Ontario 2016 provides project-based programming and marketing funding to new or existing Ontario events to enhance programs, activities and services and support innovations that will lead to long-term improvements, sustainability and the attraction of additional tourists. Applicants must demonstrate how their event will:

  • Increase attendance and geographic reach.
  • Increase tourist visitation and expenditures.
  • Improve quality and sustainability.
  • Strengthen Ontario's tourism brand image throughout Canadian and international markets.
  • Facilitate overnight stays by visitors to a community through the development and marketing of overnight packages (e.g., theatre/hotel/restaurant discounts) and incentives.
  • Attract in-province overnight and out-of-province visitation in Ontario.

Celebrate Ontario Blockbuster consists of two streams. The Event Bid stream and the Event Hosting stream support bidding costs and hosting costs, respectively, for major one-time events or events that do not recur annually in Ontario, but travel nationally or internationally to host destinations. Blockbuster events must be of a size and scope sufficient to draw tourists to Ontario’s communities, attract significant media exposure, and profile Ontario’s destinations nationally and globally. Blockbuster events must have a cash operating budget in excess of $1 million.

Frequently Asked Questions

Review the frequently asked questions (FAQs) about the Celebrate Ontario program.

Successful Applicants

View the 2016-17 Celebrate Ontario event listings.

Deadline

The Celebrate Ontario Blockbuster program is open. Applications are accepted on an ongoing basis, and must be submitted a minimum of four months prior to an event for Event Hosting applications and a minimum of two months prior to a bid deadline for Event Bid applications.

Eligibility Requirements

Please review the frequently asked questions (FAQs) about Celebrate Ontario program eligibility requirements.

For complete details on Celebrate Ontario program eligibility requirements, please refer to the Celebrate Ontario 2016 application guide or the Celebrate Ontario 2016 Blockbuster application guide.

Program Guidelines and Sample Application

Contact

For technical support, including any computer related issues, please contact:

Telephone

  • In Toronto: (416) 325-6691
  • Toll Free: 1-855-216-3090

E-mail

Celebrate Ontario applicants with cash operating budgets less than $1 million may direct telephone or e-mail enquiries to a Regional Tourism Advisor.

Celebrate Ontario applicants who require services in French may direct enquiries to Maryse Benge, Senior Development Consultant, by telephone at (416) 325-9554 or email at maryse.benge@ontario.ca.

Celebrate Ontario applicants with event cash operating expenses of $1 million or more may direct enquiries to Luanne Smith, Senior Program Consultant, by telephone at (416) 314-3435 or email at luanne.smith@ontario.ca.

Celebrate Ontario Blockbuster Event Bid and Event Hosting applicants may direct enquiries to Robert Sweeting, Senior Business Advisor, by telephone at (416) 325-7426 or email at robert.sweeting@ontario.ca.

Last updated: April 18, 2016