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Celebrate Ontario


The application deadline for the Celebrate Ontario 2016 program has passed. Details on the Celebrate Ontario 2017 program will be posted at a later date.

The Celebrate Ontario Blockbuster program is open. Applications are accepted on an ongoing basis, and must be submitted a minimum of four months prior to an event for Event Hosting applications and a minimum of two months prior to a bid deadline for Event Bid applications.

The Celebrate Ontario 2016 program comprises two categories:

Celebrate Ontario 2016 provides project-based programming and marketing funding to new or existing Ontario events to enhance programs, activities and services and support innovations that will lead to long-term improvements, sustainability and the attraction of additional tourists. Celebrate Ontario 2016 applicants must demonstrate how their event will:

  • Increase attendance and geographic reach.
  • Increase tourist visitation and expenditures.
  • Improve quality and sustainability.
  • Strengthen Ontario's tourism brand image throughout Canadian and international markets.
  • Facilitate overnight stays by visitors to a community through the development and marketing of overnight packages (e.g., theatre/hotel/restaurant discounts) and incentives.
  • Attract in-province overnight and out-of-province visitation in Ontario.

Celebrate Ontario Blockbuster consists of two streams. The Event Bid stream and the Event Hosting stream support bidding costs and hosting costs, respectively, for major one-time events or events that do not recur annually in Ontario, but travel nationally or internationally to host destinations. Blockbuster events must be of a size and scope sufficient to draw tourists to Ontario’s communities, attract significant media exposure, and profile Ontario’s destinations nationally and globally. Blockbuster events must have a cash operating budget in excess of $1 million. The Celebrate Ontario Blockbuster 2015 program is still accepting applications. Celebrate Ontario Blockbuster 2016 program materials will be made available in December 2015.

Frequently Asked Questions and Technical Questions and Answers

Review the frequently asked questions (FAQs) and Technical Questions and Answers about the Celebrate Ontario 2016 program.

Previous Successful Applicants

View the 2015-16 Celebrate Ontario event listings.

View the 2015 Tourism Event Marketing Program event listings.


Celebrate Ontario 2015 Blockbuster applications are still being accepted for events and bids that will take place before March 31, 2016. Celebrate Ontario 2015 Blockbuster Event Hosting applications must be submitted by November 30, 2015 and Celebrate Ontario 2015 Blockbuster Event Bid applications must be submitted by January 31, 2016.

The Celebrate Ontario 2016 Blockbuster program will launch in December 2015 with applications accepted on an ongoing basis. Celebrate Ontario Blockbuster 2016 Event Hosting applications must be submitted at least four months before an event and Celebrate Ontario Blockbuster 2016 Event Bid applications must be submitted at least two months before a bid deadline.

Eligibility Requirements

Please review the frequently asked questions (FAQs) about Celebrate Ontario 2016 program eligibility requirements.

For complete details on Celebrate Ontario 2016 program eligibility requirements, please refer to the Celebrate Ontario 2016 application guide or the Celebrate Ontario 2015 Blockbuster application guide.

Program Guidelines and Sample Application


For technical support, including any computer related issues, please contact:


  • In Toronto: (416) 325-6691
  • Toll Free: 1-855-216-3090


Celebrate Ontario applicants with cash operating budgets less than $1 million may direct telephone or e-mail enquiries to a Regional Tourism Advisor.

Celebrate Ontario 2016 applicants who require services in French may direct enquiries to Renée Ruel, Senior Development Consultant, by telephone at (416) 325-9554 or email at renee.ruel@ontario.ca.

Celebrate Ontario 2016 applicants with event cash operating expenses of $1 million or more may direct enquiries to Luanne Smith, Senior Program Consultant, by telephone at (416) 314-3435 or email at luanne.smith@ontario.ca.

Celebrate Ontario 2015 Blockbuster Event Bid and Event Hosting applicants may direct enquiries to Robert Sweeting, Senior Business Advisor, by telephone at (416) 325-7426 or email at robert.sweeting@ontario.ca.

Last updated: November 4, 2015